About being sensible

Missives from Hothouse Design

My challenge on the value of solo/small teams of in-house designers

Deirdre Wilson – Friday, April 26, 2019   

Hothouse Design in-house designer value challengeI am throwing down a challenge to companies with in-house design departments – take your annual budget for your in-house designer or small design team, identify the outcomes you have achieved over 12 months with that person or team, and talk to an experienced agency to see if they could achieve the same outcomes with the same money.   Read More . . .

Closing the gap between expert and audience

Deirdre Wilson – Tuesday, April 16, 2019   

There’s something really enjoyable about being present when a well prepared speaker gives a great presentation. Comfortable presenters translate that ease to their audience who are then more likely to pay attention. But being a comfortable presenter takes preparation.   Read More . . .


Basics. Know what they are. Get them right. Repeat.

About being sensible.

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